The Cost of Doing Nothing
Manual product data entry doesn't show up as a line item. But it's eating your team's time, your margins, and your ability to scale.
Let's Do the Math
Most teams don't know how much they spend on supplier data cleanup because the cost is hidden in salaries. Here's what it actually looks like:
A Typical E-commerce Team
Suppliers
15
Feed updates per month
15
Hours per feed (manual)
2
Loaded employee cost
$45/hr
Monthly time spent
30 hours
Monthly cost
$1,350
Annual cost
$16,200
FTE equivalent
0.19 FTE
That's Just the Visible Cost
The hours spent are only part of the picture. The hidden costs are often larger:
Errors That Reach Production
Wrong prices, missing weights, duplicate products. Manual processes have a 2-5% error rate. At 500 products/month, that's 10-25 errors that reach your store or PIM every month.
Slow Time-to-Market
New products sit in a queue while your team manually processes them. Competitors who automate this get products live days or weeks faster.
Team Frustration
Your team was hired for product management, not data entry. Spending hours on repetitive cleanup is demoralizing. Turnover costs more than a tool subscription.
Inability to Scale
Adding a new supplier means more manual hours. Adding a new sales channel means another export format to maintain manually. Growth creates more work, not more revenue.
The FeedPrep Investment
Same Team, With FeedPrep (After Month 2)
Time per feed (with adapters)
~5 min
Monthly time spent
1.25 hours
FeedPrep cost (Pro)
$79/mo
Total monthly cost
$135
Monthly savings
$1,215
That's a 9x return on investment
The Honest Disclaimer
Month 1 won't show these savings. During the first month, you're building Supplier Adapters — teaching FeedPrep your rules. It takes 15-20 minutes per supplier the first time.
The ROI kicks in from month 2 onward, when adapters auto-apply and your team shifts from rebuilding to reviewing. The more suppliers you have, the bigger the payoff — and it compounds every month.
The Most Expensive Option Is the One You're Already Using
Start your free trial. See the math work out with your own supplier data.
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