The Agency Problem

Sophie runs operations at a 20-person e-commerce agency with 12 clients. This is her reality.

12 Clients, 12 Different Processes

Each client has 3–10 suppliers, a different product schema, and a different system — Shopify, Magento, WooCommerce. Every account manager handles data their own way. Some use Excel templates, some have scripts, one team uses Google Apps Script.

People Leave, Knowledge Disappears

When an account manager leaves, their client's data process leaves with them. The Excel files, the undocumented scripts, the "I just know which columns to rename" — gone. The new person starts from scratch.

Client Onboarding Takes Weeks

New client signs. Two to three weeks just to figure out their suppliers' data formats, build import templates, and document the process. That's margin you're burning before you've delivered anything.

How FeedPrep Fixes This for Agencies

One workspace per client. One process for every account manager. One tool to learn.

What Changes for Sophie's Team

Day 1

Create a workspace for the new client. Define their product schema — the attributes they care about and the approved values they use. ~30 minutes.

Day 2

Upload each supplier's feed. Map columns, set value mappings, add transform rules. AI suggests most of the mappings. ~20 minutes per supplier. Each supplier gets a reusable adapter.

Ongoing

Supplier updates arrive. Upload, auto-apply adapter, review changes, export. Any account manager can do it — they all use the same tool, the same process, the same workspace. No tribal knowledge required.

Key Features for Agencies

Separate Workspaces

Each client gets their own workspace with their own schema, adapters, and export configs. Clean separation. No data mixing.

Unlimited Users

Every account manager, every junior, every freelancer — all on one plan. No per-seat pricing. Role-based access controls who can do what.

Standard Process

Upload, map, review, export. Same workflow for every client, every supplier. New hires learn one tool, not 12 different processes.

Billable Service

Package FeedPrep as a data management service for your clients. You manage the tool, they get clean product data. Real margin on data work instead of eating spreadsheet hours.

The Distributor Problem

Lars manages data operations at a distributor with 50+ manufacturers, 200,000 SKUs, and a three-person team that can't keep up.

50 Manufacturers, 50 Formats

Every manufacturer sends data differently. Different languages, different structures, different file types. German suppliers send "Farbe" and "Gewicht." Swedish suppliers send "Färg" and "Vikt." All of it needs to become one clean catalog.

Multilingual Data, Manual Mapping

A team of three works full-time translating and normalizing product data. "Schwarz," "Noir," "Svart," "Zwart" — all need to become "Black." They do this by hand, manufacturer by manufacturer, update after update.

Retailers Demand Better Quality

Retail partners reject listings with missing fields, inconsistent values, or wrong units. Every rejection means lost revenue and a difficult conversation. The data has to be right before it goes out.

How FeedPrep Fixes This for Distributors

One canonical schema. AI-powered multilingual mapping. Health reports that catch problems before retailers do.

What Changes for Lars's Team

Setup

Define one canonical product schema with approved values in your primary language. Set measurement standards — all weights in kg, all lengths in mm. This is your single source of truth.

Per manufacturer

Upload their feed. AI suggests column mappings. AI suggests value mappings — "Schwarz" to "Black," "Stainless St." to "Stainless Steel" — across 20+ languages. Review, approve, done. ~2 hours instead of 1–2 weeks.

Ongoing

Manufacturer updates flow through adapters automatically. Health reports flag missing fields and unmapped values before data reaches any retailer. The team focuses on quality, not data entry.

Key Features for Distributors

AI Multilingual Mapping

FeedPrep's AI understands product data conventions in German, Dutch, French, Swedish, and 20+ more languages. "Schwarz," "Stål," "Cuir" — mapped to your approved English values automatically.

Health Reports

Completeness scores per product, per field. See exactly what's missing or incorrect before data goes to your retail partners. No more listing rejections.

Measurement Normalization

Weights in grams, kilograms, or pounds. Lengths in mm, cm, or inches. Mixed units in the same field ("1.85 kg"). FeedPrep normalizes all of it to your standard automatically.

Multiple Export Configs

Each retail partner needs data in a different format. Set up export templates per partner — different columns, different formats, different field options. One clean source, many outputs.

The Math

Agency: 12 clients, ~80 suppliers total

Without FeedPrep

2–3 weeks

to onboard a new client

With FeedPrep

1–2 days

workspace + schema + all supplier adapters

Distributor: 50 manufacturers, 200k+ SKUs

Without FeedPrep

1–2 weeks

to onboard a new manufacturer

With FeedPrep

~2 hours

AI-assisted mapping across 20+ languages

Start With Your Most Difficult Client

Set up their workspace. Build adapters for their messiest suppliers. See how fast the second client goes.

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